Bhuvan Kothari
SpinTales, the first brand under a completely owned subsidiary of Welspun called TILT Textiles, provides a distinctive experience which includes the interaction of both children and parents. It is focusing on multi-dimensional storytelling, educational/creative activities/games, augmented reality and amusing experience for kids.
There are two products launched under the brand as of now, viz. the SpinTales Enchanted Duvet and SpinTales Jungle Rug. These products are smart, interactive and innovative textiles for kids aged 3 and above. The duvet is an illustrated bedding set that comprises detailed landscapes of fairytale enchantment.
SpinTales products are very user-friendly – by scanning the specified markers on the rug or duvet (using a tablet or smartphone), children can see the characters and their environment in augmented reality. A free app has been designed by TILT for these products to create an enthralling experience for children and parents by merging the physical and digital boundaries. Using the application on the duvet brings the bedding to life with 3 interactive stories – Little Red Riding Hood, Three Little Pigs, and Jack and the Beanstalk. Similarly, the Jungle rug explores the adventures of three jungle friends: Milo (a boy), the sleepy bear named huggy, and stickers (glass wearing gecko).
I can’t imagine getting kids to sleep with an interactive storytelling duvet, but I’d totally buy that entertaining rug for a kid’s play area.
Images via: Amazon
Check out the demo video here –